PrefaceAs generative AI continues to evolve, such as GPT-4, content creation is being reshaped through AI-driven content generation and automation. However, these advancements come with significant ethical concerns such as misinformation, fairness concerns, and security threats.Research by MIT Technology Review last year, 78% of businesses using ge

Introduction The emergence of AI chatbots has transformed sectors internationally, including client assistance to online shopping and more. As we step into 2025, AI conversational AI advancement is expected to advance even further, embedding advanced technologies to provide personalized, efficient, and seamless customer experiences. With the growin

Opening Remarks In modern fast-paced corporate environment, maintaining an edge of the competition is crucial. Competitive analysis has always been a core approach for achieving a market edge, but the advent of AI technology has transformed this field. Tools driven by AI are transforming how companies collect, process, and utilize data about their

Introduction Social media marketing has evolved significantly in the last few years, shaped by shifts in technology, consumer actions, and business needs. A major transformation in the marketing landscape has been the emergence of AI technologies. AI’s potential to revolutionize social media marketing has captured the focus of organizations and m